Our design process is oriented towards delivering unique user experiences that constantly challenge the industry’s status quo.
We begin by learning about your end-users, identifying your business goals and competitive landscape. Together, we work towards building a better product, analyzing user journeys and buyer personas to build reliable information architectures.
Initial wireframes and prototypes of your product/platform are built to visualize the end-product, solve usability issues, and define the functionality of the product. Content, navigation, and interactions are explored with interactive modeling.
The design process kickstarts with the creation of style guides with InVision. These include elements such as typefaces, colors, images, and texts, leading to the building of realistic mockups that achieve the UX goals. All content elements are 100% responsive and follow in-trend practices.
Clickable prototypes are created that quickly validate UI/UX designs without commencing resourceful and time-consuming development. As a result, UI issues are addressed in advance, significantly reducing the turnaround time. Any ensuing revision is undertaken until the design works for the final audience.
After a successful testing phase, final UI/UX designing along with relevant content is undertaken in sprints. As the final launch approaches, every element is tested for functionality and robustness. After efficient roll-out, avenues of improvements are constantly explored.
With dozens of design experts, our technological proficiency is as dynamic as it can get. The result? Scope creep becomes a thing of the past as no requirement is ever out of bounds!